Writing flows easily from my typing fingers, but marketing is not quite my thing. Therefore, I joined the 30 day Book Marketing Challenge (BMC). A few days ago, D’vorah Lansky, the BMC’s creator, suggested that we write a blog about what we have learned, in celebration of our BMC journey. You are reading that blog now.

I am delighted with the richness of the material. The BMC offers very useful and usable information. It starts with the topic of developing the Author’s Platform – setting up a website and a blog, using social media, including the author’s page on Facebook, utilizing Goodreads and setting up the Amazon Central Author’s page. Deciding on our message and who our audience is goes hand in hand with how we connect to our audience through our platform. [Read more…]